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Lenzing Botanic Symposium
21.02.2008
Unique Symposium, 21.2.2008 in Paris.
The cellulose fiber manufacturers, Lenzing AG, organized an Environmental Symposium in the Botanic Gardens of Paris. This event took place at the same time as the fabric fairs Texworld, Première Vision and Expofil and had as its title the Botanic Symposium.
Lenzing successfully attracted international speakers from environmental organizations and the retail industry who reported on their experience. John Mowbray, editor in chief of Ecotextile News, acted as moderator. This was the first magazine to report on ecology in the textile industry.
Speakers:
, Bluesign Technologies AG, Vice President, Germany
Bluesign, a textile label, established in the year 2000, to guarantee eco-compatible processing steps in the textile industry.
Dr. Chlodwig Franz, Institute for Applied Botany and Pharmacognosy, Austria
First-ever presentation of study instigated by Lenzing concerning plant essences in Lenzing fibers.
Rolf Heimann, Hess Natur.Textilien GmbH, Head of Innovation and the environment, Germany
Hess Natur is the greatest sender of natural textiles in the German speaking area. Heimann presented the holistic concept of Hess Natur with consideration to ethnic and eco-relevant aspects.
Li Shen, University of Utrecht, Department of Science for Technology and Society Science, Netherlands
Presentation of the results of a „Life-Cycle-Assessment“ by order of Lenzing AG. Comparison of the environmental data of synthetic, cellulosic and cotton fibers.
Dr. Alfred Strigl, Institute for Sustainable Development, General Manager, Austria
The institute was founded in 1995 and advises companies with the implementation of sustainability concepts. The talk gave an overview of the current, global sustainability discussion.
Marci Zaroff, Under the Canopy, President, USA
The company was founded in 1996 and was a pioneer in eco fashion in the USA. Zaroff reported on her experience and presented the eco concept.
Textile industry reveals an interest in the environment
The Lenzing Environmental Symposium was greeted with great interest by the textile industry. Despite the textile fairs taking place in a parallel manner, more than 150 interested parties found their way to the amphitheatre of the Botanic Gardens in the centre of Paris. The visitors mainly came from the apparel sector as well as home textiles and Universities.
The event was attended by an international public: France (51), Germany (26), Austria (23), United Kingdom (11), the Netherlands (6), Switzerland (6), Japan (5), Korea (4), Indonesia (4), Italy (3), Slovenia (3), Spain (3), USA (3), Turkey (2), Pakistan (2) and Ireland, Israel, Sweden and Thailand.
Botanic evening event
In the evening of the day of the symposium, Lenzing organized a customer event. More than 180 guests were invited and flocked to the amphitheatre of the Botanic Gardens. With „living botany“ as the motto, the theatre was transformed into a fairy-tale arena. The internationally reputed Austrian story teller, Folke Tegetthoff, wrote a „fairy-tale about Nature“, which puts the spotlight on the naturalness of cellulose fibers. Tegetthoff read the fairy-tale himself, accompanied by a dance performance by the CAPA Show-Group.
A special edition of the fairy-tale itself has been published in both German and English in book form with illustrations from the Slovenian artist, Mojca Sekulic Fo.
  
  
  
Botanic Performance:
 
 
Contact:
Christina Kreuzwieser
Lenzing AG
Business Unit Textile Fibers
Head of Global Marketing Communications
A-4860 Lenzing, Austria
Tel.: +43/7672 701 2331
Fax: +43/7672 918 2331
E-Mail: marketing@lenzing.com
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Press releases
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June 29, 2009
HYBRIDENIM – Jeans for the days to come.
TEJIDOS Royo and Lenzing Fibers have created the first HYBRIDENIM collection with TENCEL® and ORGANIC COTTON. The very first result, known as E[DOS], is thus an important part of the overall HYBRIDENIM fabric collection from TEJIDOS Royo. This innovation will be presented at the Bread&Butter in Berlin from the 1st – 3rd of July 2009.
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June 17, 2009
The Lenzing TENCEL® fiber, a cellulose fiber with a variety of natural functions, is now also available in powder form. This innovation is being presented for the first time at Techtextil in Frankfurt 2009.
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