Softness is the overriding principle. Soft, softer, the softest. The higher the share of Lenzing Modal®, the finer the fiber and the softer the materials made from it.
The low fiber rigidity and cross-section of Lenzing Modal® make the fiber an unparalleled supplier of softness in a completely natural way. Measurements of the softness factor show that Lenzing Modal® is twice as soft as cotton. The finer the fiber, the finer the textile becomes. Thus MicroModal® AIR is the winner when it comes to softness.*
Softness Scale *
* The softness was measured according to the Kawabata method (Kawabata Evaluation Systems for Fabrics).
** 50/50 %
Lenzing is constructing a jumbo TENCEL® production line at the plant in Lenzing. It will go into operation in 2014.
Lenzing, a worldwide leader in the production of innovative, high performance cellulose fibers, has been selected by the Underfashion Club, Inc. as a FEMMY 2013 Honoree in the Supplier category. Andreas Dorner, Lenzing’s Global Marketing Director for the Textile Fibers Group, will accept the award at the 2013 Femmy Gala in New York City on Tuesday, February 5.